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Elyse Albert
How to Include Videos in Your Email Marketing
With the capabilities that technology grants us today, the creative possibilities for email marketing are...
The Unexpected Benefits of Testimonial Emails
The power of social proof — a psychological phenomenon where people conform to the actions...
Design Tips for Awesome Upsell Emails
Email marketing, assuming you’re doing it right, is by nature a form of retargeting to...
Increase Repeat Purchases in Three Steps
Have you ever put much thought into repeat purchases and how they affect your bottom...
Ecommerce Conversion Rates: Don’t Settle for the Average
From 2017 to 2018, the average conversion rate for e-commerce stores hovered between 2.5 and...
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