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Email Design

How to Make the Most of Email Marketing in 2021

2020 has had its ups and downs. It was a year filled with lots of...

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How to be Creative While Staying Within Brand Standards

When sending multiple email marketing campaigns to your customers, it’s important to keep your messages...

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The Dos and Don’ts of Email Subject Lines

With the abundance of emails people receive on the daily, subject lines play a vital...

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What is the CAN-SPAM Act?

If you work in email marketing for your company and are located in the United...

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How Many CTAs Should You Include in An Email?

All of that effort, all of that time (well, unless you’re using ahoy!), spent curating...

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Are You Offering These 3 Subscription Options?

In our recent post on how to lower your unsubscribe rate, our final tip was...

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How to Include Videos in Your Email Marketing

With the capabilities that technology grants us today, the creative possibilities for email marketing are...

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The Unexpected Benefits of Testimonial Emails

The power of social proof — a psychological phenomenon where people conform to the actions...

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Design Tips for Awesome Upsell Emails

Email marketing, assuming you’re doing it right, is by nature a form of retargeting to...

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